Editorial web design draws from magazine and newspaper traditions, using strong typographic hierarchy, considered column layouts, and art-directed imagery placement. These sites treat each page as a composed spread, blending content and design with journalistic elegance.
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Multi-column layouts, pull quotes, drop caps, varied image sizes and placements, clear section breaks, and sophisticated type pairing all define this style. The content itself drives layout decisions, with each spread feeling intentionally composed rather than templated.
While blogs typically use a single-column, uniform template, editorial design treats each piece of content as unique — varying layout, typography, and pacing to match the story. It prioritises reading experience and visual storytelling over content management convenience.