The best orange websites

Orange draws the eye without the aggressive urgency of red, making it feel inviting rather than alarming. A/B testing consistently shows orange buttons performing well because the colour suggests enthusiasm and forward momentum. It stands out against the blue-heavy backgrounds common across the web.

Food and beverage brands, SaaS platforms, marketplaces, and entertainment companies favour orange for its appetite-stimulating and energetic qualities. It is also popular with brands targeting younger audiences or those wanting to project a fun, accessible personality.