356 of the best black websites

Pure black (#000000) on screens can cause eye strain during extended reading, so most designers use very dark greys instead. Ensuring sufficient contrast ratios for body text and interactive elements is essential for accessibility, and care must be taken with thin typefaces that can appear to vibrate against dark backgrounds.

Fashion, luxury goods, automotive, nightlife, and creative agencies gravitate towards black because it signals exclusivity and premium positioning. It also works well for photography and video-centric sites where the dark surround acts as a frame that keeps focus on the media.