56 of the best software features pages

Features pages have the hardest job in software marketing — turning a capability list into something a buyer wants. These examples show layout doing the work. Alternating rows give each capability room, and product screenshots show the thing instead of describing it.

Software features page FAQs

How do you design a features page that isn’t a list?

Layout does the work. Alternating rows give each capability room, grids reward scanning, and product screenshots show the thing rather than describing it.

Should features be grouped by user or by capability?

By the job the reader is trying to do. Grouping by internal product structure is the most common mistake — it mirrors your org chart rather than their problem.

Which software companies have good features pages?

Frame.io, Tracebit, Reevo, Chutes and Ease Health are all in this collection. They sit among 56 software features pages on A1, each captured at full length so you can read the whole page rather than a crop.