479 of the best about pages

About pages are read by people who are already interested — investors, prospective hires, journalists, customers with a specific question. The best ones swap corporate positioning for something closer to honesty: a founding story, the faces behind the product, a clear mission. Browse about page designs from the best websites on A1.

About pages FAQs

What belongs on a good about page?

Something only you could have written. Founding story, the people, the reason the company exists — the pages that work read like a person wrote them, not a positioning document.

Who actually reads about pages?

People who are already interested: prospective hires, journalists, investors, and customers deciding whether to trust you. That audience is further down the funnel than most about pages assume.

Should an about page include the team?

If the team is the product — agencies, studios, consultancies — then yes, faces do the selling. For larger products it matters less than a clear mission and an honest account of what you build.